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For 39% of leaders, the diversity agenda is a waste of time and money – Época Negócios

by Ursula Curtis
June 10, 2021
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For 39% of leaders, the diversity agenda is a waste of time and money - Época Negócios
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scientifically proven. Promoting diversity is critical to business. It increases financial gain, reduces turnover and attracts talent, among many other benefits Well, though, 39% of leaders believe guiding principles of equity, empowerment and inclusion are a waste of time, effort, and money, a survey by United Minds, a company, shows. Consulting for human resources and organizational transformation. The indicator among employees was 34%. These two groups are mostly white males. It’s horrific.

“Leaders need to inspire their employees, and show the right direction for the diversity path,” assesses Rodolfo Araujo, Vice President of Latin America Consulting. “There is no point in having an exclusive table for managers in the cafeteria or a floor only for the top management in a company. They need to make commitments beyond tempting talk.” For the survey, 1,500 employees from companies in the United States, Canada and the United Kingdom were interviewed.

According to the CEO, leadership style and behavior are the strongest indicators of employee satisfaction with their organization’s approach to diversity and inclusion. If nothing is done, the tendency is for the company to lose talent, plus it looks very bad in the eyes of customers and investors. According to the study, one in four employees who have already experienced or experienced harassment, discrimination or partial assault in the workplace plans to leave the company next year.

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For Rodolfo, the challenge for organizations is to “break the layer” of the 34% and 39% who still don’t see the importance and benefits of diversity inside and outside the company. “Change in this perception will only be profound with the organization’s cultural change, transforming its operations and practices,” the executive says. “Employees also need to be evaluated on a more inclusive culture, not just on their performance. Results can no longer be sought at any cost.”

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Even because, according to a survey by United Minds, 71% of employees of large companies believe it is important to belong to an organization that values ​​equality. However, only half (57%) are completely satisfied with the way the issue is being addressed in the companies they work for.

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Ursula Curtis

“Writer. Analyst. Avid travel maven. Devoted twitter guru. Unapologetic pop culture expert. General zombie enthusiast.”

Ursula Curtis

Ursula Curtis

"Writer. Analyst. Avid travel maven. Devoted twitter guru. Unapologetic pop culture expert. General zombie enthusiast."

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