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Home Economy

Brazilian businesswomen are making a difference in London through value networks

Ursula Curtis by Ursula Curtis
November 30, 2022
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Brazilian businesswomen are making a difference in London through value networks
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It was a rainy Saturday, as usual in a London winter, but hundreds of women came from all over the city and even from other countries, such as Brazil, Portugal, Spain and France, to gather in the crowded hall.

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queen calls by flight attendants, Helen Grasso And the Adriana Valentethe founder and co-founder of this movement respectively, more than 250 women had the opportunity to gather for the third edition of the event You have turned the game around To do business and network, in order to reach new levels of influence and importance in the competitive business world and change their lives to another level.

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This event is indeed the largest of its kind in London. The capital of the United Kingdom, also known for hosting some of the biggest events globally, a major financial center in Europe and the second in the world, has proven to be a land of opportunity, especially for Brazilians. “Here we have examples of women who are part of our network, the Ela Network, who started here in London as assistants to public services, cleaning, and today are successful entrepreneurs in various fields of activity, such as aesthetics, fashion, communication and mentoring, for example. This shows that it is from It is possible to win even when everything and everyone says that we are not able or that it is impossible to conquer our space outside our country of origin. “They said it would go wrong, but we turned the game around,” said Helen Grasso.

Helen Grasso at She Turned the Game in London (Photo: Barbara Belizer)

During the event, women were encouraged to find themselves and get in touch with their own identities, recognizing their own characteristics, skills and competencies, as well as working on aspects from an emotional and spiritual point of view that, according to the organizers, can be barriers or emotional blocks in the way of those striving for success. “We do not promote a motivational speech or a self-help meeting. Another goal is to offer tools to activate the potential and identity of every woman. When you discover who you are, you really turn the tables. The focus is on knowing who you are and where you are going,” Adriana Valente stated during her lecture.

Adriana Valente at Ela Virou o Jogo in London (Photo: Bárbara Pelizer)

Networking power

According to the Brazilians in the UK report, the most recent estimate provided by the Consulate General of Brazil, about 220,000 Brazilians live in the UK, of which women account for 63% and almost 10% of them develop some. Entrepreneurial activity.

The Ela Network platform is a movement of women entrepreneurs led by partners Helen Grasso and Adriana Valente, bringing together hundreds of women from all over the world, with a focus on making contacts and doing business in London and other European countries.

This powerful network of connections was also the first networking platform for women, with courses and digital coaching. It’s a true community powered by the same goal: the pursuit of accelerated results.

As mentors to women and entrepreneurs in London, movement leaders direct the outcomes of entrepreneurship to the purpose they develop. “Today we are already a network promoting thousands of pounds worth of business between all of our partners. And this is just the beginning. It’s not just about money, it’s about value relationships, creating rich relationships, not just to earn your first million, but to surround yourself with people Who push you to grow and overcome limitations in all areas of your life.-Helen Grasso.

Ursula Curtis

“Writer. Analyst. Avid travel maven. Devoted twitter guru. Unapologetic pop culture expert. General zombie enthusiast.”

Ursula Curtis

Ursula Curtis

"Writer. Analyst. Avid travel maven. Devoted twitter guru. Unapologetic pop culture expert. General zombie enthusiast."

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