The passion for the best cod is growing, and it is also inspiring the renewal of the partnership between Riberalves and Ambassador David Carreira, which will run until March 2023.
After launching the project in 2021, and becoming fully acquainted with the Riberalves brand and products, the singer and actor is the protagonist of a communication campaign focused on Bacalhau Pronto a Cozinhar. Having already held the first indoor event, which included an exclusive concert for the Riberalves, David Carreira this month presented golden tickets for the Continente Food Festival, the symbolic musical and tasting event that takes place between 9 and 10 July, on Cidade Day, in Porto, where she will work and where she will be Rebralvis is also present. Here are the precious tips in which David Carreira, also a fan of the kitchen, suggests and prepares the best meals, handpicked at the largest cod recipe site, riberalves.pt. Healthy recipes, full of flavor and easy to prepare, thanks to the convenience of ready-to-cook cod.
Until the end of the year, and in particular, at that very special moment, that is, Christmas, there will be many surprises. Always focusing on social networks, with the aim of communicating, with the young ones, the traits of the greatest icon of Portuguese gastronomy. And to demystify, even, a certain idea of \u200b\u200bthe difficulty associated with its preparation. “Portuguese processed cod continues to reinvent itself, with new ready-to-cook products that guarantee quality and variety and that satisfy different consumption patterns, traditional or smaller. We will continue to innovate and fulfill our mission of sharing this healthy fish, 100% wild in origin, so important to our system.” Therefore, the partnership with David Carrera is ideal,” says Marilena Loro, director of marketing at Riberalves.
“Proud coffee junkie. Gamer. Hardcore introvert. Social media trailblazer.”
