A new feature on Instagram angers users

This new feature has sparked controversy and criticism from Internet users, who are not at all happy about the possibility of having to watch ads of up to 5 seconds without being able to ignore them.

How does the new Instagram feature work?

So far, Instagram has actually served ads in a more subtle way, and mixed them in with them Regular postsWhich didn’t interfere much with the user experience.

However, with the introduction of so-called “ad breaks”, which are mandatory ads in the feed, the situation changes dramatically, as ads become more intrusive and can harm the navigation flow on the platform.

Instagram allows forced ads and users are upset – Image: Instagram/Reproduction

Negative reactions regarding this new functionality have already begun to appear on several social networks, such as X (formerly Twitter) and Reddit.

Users expressed their dissatisfaction with the imposition of ads, and some even threatened to leave Instagram if the change was implemented.

Meta, the parent company of Instagram, has not yet officially commented on the eventual implementation of “Ad Breaks” for all users.

However, it is possible that the company may choose to modify the new ad format based on the feedback and criticism received, in order to avoid a possible reduction in the use of the platform.

It is known that inserting advertisements is a common practice in Social media And digital platforms, as they are a form of monetization for the companies behind these services.

However, the sensitive issue of user experience must always be taken into consideration so that user satisfaction and loyalty are not compromised.

Therefore, it is up to Instagram managers to carefully evaluate the impact of “ad breaks” on the user community and strive to strike a balance between financial profitability and audience satisfaction.

After all, maintaining a loyal and engaged user base is crucial to the long-term success of any social network.